Who We Are
We’re not a clothing company. It’s not a brand. This is a movement: Love yourself and dress like it.
Dressing your person is how you represent yourself; it’s how you settle into your identity; and it’s a way to feel good about who you are just because you like what you put on, an aesthetic armor against the commodified self-doubt foisted onto us by the world writ large.
We need to make those small gestures to ourselves as a way to honor our intrinsic worthiness and value.
When I first got sober, I reconnected with just how much I hated myself. I realize that sounds a little dramatic, but I think it's pretty typical of recovering addicts. Moving past self-loathing is just one part of that multifaceted process of recovery, but it’s one of the bigger ones.
I kept my hands busy by making clothes for myself, because I felt a little better about who I was when I put on something that I liked, or something that I'd made for me. I felt like I was signaling worthiness to the person in the mirror.
I was able to find hope in those gestures, and more joy than I thought possible in the satisfaction of making something I liked. My contribution to the universal truth that humans deserve to feel good about themselves is encouraging everyone to dress accordingly, in whatever way it makes sense for them. I'm not a spiritual adviser, a healthcare professional, a nutritionist, a fitness trainer, or anything like that; I'm just an artist, and my art is what I’ve gathered in my journey.
I lost my father unexpectedly at a young age. It was a huge driver of my addiction because I didn't know how to process the grief, and I didn't know how to make the guilt go away. We didn't get along very well before he died, and every shitty thing I ever said to him in those years leading up to his death rang in my head until I muted them with drugs and alcohol.
I loved my dad. He was an incredibly talented artist and I always wanted to be just like him. I took to music as easily as a fish to water, but I could never draw, paint, or sculpt like him no matter how hard I tried.
So when I started working with this medium, I was, for the first time in my life, able to express myself visually. It was and continues to be a large part of my sobriety and turned out to be a way of healing those old wounds of grief and guilt that I didn't anticipate; making something visual was a way to connect with his memory and let go of some of those ghosts I'd been carrying around for so long.
I’m not unique. I’m on the same journey as everyone else. All I’m saying is we might as well make and wear some cool clothes along the way.